NEW YORK NexCen Brands Inc., the troubled parent of snack brands MaggieMoo’s, Marble Slab, Pretzel Time, Pretzelmaker and Great American Cookies, said it would explore a series of strategic initiatives to help reverse the company’s poor performance in recent years. In a statement this week by Kenneth J. Hall, NexCen’s chief executive, Nexcen said it has developed a four-pronged business strategy for 2009 including: the integration of Pretzel Time and Pretzelmaker; the reduction of ...
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