ATLANTA Popeyes Chicken & Biscuits said Monday that it has named Omnicom Group’s GSD&M Idea City its new national creative ad agency of record. The Austin, Texas-based agency, which replaces incumbent Fogarty Klein Monroe of Houston, will begin working immediately to develop creative campaigns for the brand. Spending was not announced.Idea City's first assignment will be the creation and execution of in-store, online, print, TV and radio ads to promote a variety of new products ...
It’s free but we need to know a little about you to continually improve our content.
Why Register?
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!