Revamp marks latest move in chain’s turnaround efforts
Red Robin Gourmet Burgers Inc. unveiled a menu overhaul at its corporate stores Monday that includes the return of several dishes and a 1.5-percent price increase. The casual-dining chain typically freshens its menu in the spring, but this year’s update is more comprehensive than usual as part of ongoing turnaround efforts at the company, said Susan Lintonsmith, Red Robin’s chief marketing officer. In February, Red Robin officials detailed its Project RED initiative with the goal ...
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!