Editor's Note:Aprevious version of this story has been updated to clarify that Mars Inc. acquired the global distribution rights of Alterra in 2010. A recent survey by the National Restaurant Association found that 65 percent of restaurateurs have a recycling program in place. Alterra Coffee Roasters of Milwaukee, Wis., is especially committed to sustainability. The 13-unit company, founded in 1993 and whose global distribution rights were acquired by Mars Inc. in 2010, has been ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!

Questions about your account or how to access content?

Contact:Desiree TorresDesiree.Torres@penton.com

Already registered? here.