CALABASAS HILLS Calif. After reporting a 19-percent drop in second-quarter profit and warning of further declines in same-store sales for its two main brands, The Cheesecake Factory Inc. said Thursday that it would try to shake the downturn in part by reconsidering the value perception of its namesake chain. Officials also aired plans to expand a six-market test of delivery service to 62 units of The Cheesecake Factory, encompassing 13 markets, within a month, and to implement an ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!

Questions about your account or how to access content?


Already registered? here.