SAN JOSE Calif. First El Pollo Loco went after KFC’s grilled chicken to start the “chicken wars.” Then, the parent to Carl’s Jr. and Hardee’s lobbed an attack on McDonald’s iconic Big Mac, setting off another round of the “burger wars.” Now, the West Coast sandwich chain Togo’s is throwing down the gauntlet. Over pastrami?Confident that its hot pastrami sandwich is meatier and better tasting than other chains’ “breadwiches,” the San Jose, Calif.-based Togo’s Eateries Inc. on Wednesday is ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!