During Wendy’s fourth-quarter earnings conference call last month, chief executive Emil Brolick launched into his address to investors with a dramatic curtain raiser emphasizing the scope of the changes taking place at the 43-year-old quick-service chain. “The next three years are going to be the most intense period of change in the history of the Wendy’s brand,” Brolick said. “It will also be the three most intense years of capital investment in ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!