NEW YORK —Roland Smith, chief executive of the new Wendy’s/Arby’s Group, knows he has a tough road ahead of him. As leader of the Atlanta-based parent company of the Wendy’s and Arby’s chains, as well as the management team of Dublin, Ohil-based Wendy’s, he has been charged with orchestrating a turnaround for the No. 3 burger brand, which has steadily been losing market share to rivals McDonald’s and Burger King. Adding to ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!