Beer is one of the best-loved beverages around the globe. While the United States has had a love affair with beer for decades, Britain has been brewing beer since before the Romans arrived in 54 B.C. Yet the British pub market has found selling beer to be one of the toughest challenges in recent years. Lower consumer confidence coupled with rising costs and beer taxes all have played their parts. And smoking bans have now affected concepts in nearly all countries around the world, many ...
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