Franchisors with expanding concepts always have been road warriors, but a growing number are becoming even more so as the economy has tightened.Looking to reduce travel expenses for franchisees and regional employees while still offering face-to-face contact, franchisors increasingly are replacing or supplementing their big annual franchise conventions in favor of smaller road-show tours.Cold Stone Creamery, the 1,350-unit division of Scottsdale, Ariz.-based Kahala Corp., in January finished ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Already registered? here.