OVERLAND PARK, Kan. Shareholders of Applebee’s International Inc. elected activist investor Richard C. Breeden to the company’s board of directors during their annual meeting on Friday, Applebee’s said in a statement. Officials also revealed that the company’s namesake casual-dining chain will introduce a marketing campaign next week with the theme "Grilling Fresh" and featuring celebrity chef Tyler Florence, according to media reports on the meeting. Menu additions will include ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!
Questions about your account or how to access content?