Despite rising job losses, troubled credit markets, falling housing values, spiking mortgage foreclosures, a weakening dollar and declining same-store sales throughout much of the industry, many operators are forging ahead with plans to open new restaurants.The reasons for the unwavering optimism vary. Some operators explain that their plans were well underway before the economy turned sour, so in response they have rethought menus and price points. Some are taking advantage of the ...
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