Editor’s note: The author is editor in chief of The Schechter Report, and a veteran journalist who has covered the foodservice industry, especially equipment news and information, for more than 20 years. The content here does not necessarily reflect the views of Nation’s Restaurant News. Communicating with foodservice customers has evolved swiftly from greeting them at the door and describing the day’s specials to texting, tweeting, updating social networking sites and ...

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