Taco Bell no doubt had the attention of McDonald’s even before the brand debuted its breakfast platform last week, but its accompanying ad campaign took direct aim at McDonald’s and its dominance of the breakfast market. For its new commercials, Taco Bell rounded up several real people who share the name of the McDonald’s brand mascot and had them try its new AM Crunchwrap sandwiches to promote “a new breakfast anyone can love, even Ronald ...

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