Burger King’s celebrity-driven commercials for new menu items recently broke through with several key demographics, according to new consumer research from YouGov BrandIndex. VIDEOS David Beckham for Burger King Steven Tyler for Burger King RELATED • Burger King tests mobile payment app • Burger King launches barbecue-inspired summer menu • More restaurant industry marketing news Starting in May, when new ads starring soccer star David Beckham and Aerosmith front ...
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