Burger King Corp. has named Coyne Public Relations of Parsippany, N.J., as its public relations agency of record. The Miami-based quick-service chain has assigned Coyne the task of supporting the development of a new integrated communications program to promote the chain’s new marketing initiatives, re-energize the brand and diversify Burger King’s demographic target. In addition, the agency will provide corporate and executive communications support and nutrition and ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!