A Johnny Rockets franchisee is testing a new quick-service variant of the burger brand in Phoenix that could become a future growth vehicle. Franchise operator Richard “Rip” Riva of J. Rockets Enterprises, based in Scottsdale, Ariz., last week opened a new concept called JR’s Burger Grill, in collaboration with franchisor The Johnny Rockets Group, based in Aliso Viejo, Calif. RELATED • Johnny Rockets to open unit in Indonesia • Q&A with John ...
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