Consumers love pizza, and many of them want to eat more healthfully, yet drawing a straight line between the two trends is trickier than restaurant brands might think, according to four-unit Power Pizzeria. EJ Martinez, the brand’s founder and chief executive, said healthfulness is not necessarily a hard sell for his South Florida startup. However, he added, to truly leverage the power of a healthful offering as a restaurant’s differentiator, brands need to carefully choose ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?