Rosa Mexicano, a 10-unit upscale Mexican chain based in New York City, is bundling menu items for lunch and dinner in a combination meal offering. The Flavor Fixe menu allows customers to order a $16.50 two-course lunch or $32 three-course dinner, mixing appetizers, main courses, desserts and beverages. To promote the new bundling deal, the chain launched a sweepstakes-style competition to win a family-style “Flavor Fixe Fiesta” for 10 people. Entry forms are available in each ...
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