Sbarro’s recently ended a two-month trial of new products, service style and décor conducted at 10 test units will help shape the Italian quick-service chain’s future direction as it migrates into the fast-casual market, president and chief executive Jim Greco told Nation’s Restaurant News. Greco said Sbarro’s reformulated Neapolitan-style pizza was well received by customers, but the new line of made-to-order pastas and sauces did not generate as strong a ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!