George McKerrow, chief executive and cofounder of Ted’s Montana Grill, has found that helping others also can help drive business. As a result of its participation in Share Our Strength’s Dine Out For No Kid Hungry campaign in 2011, the Atlanta-based casual-dining chain posted a weekly sales increase of 8.4 percent compared with the same week a year earlier. In addition, Ted’s saw a 5-percent redemption rate on bounceback coupons that were presented to participating guests ...
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