One of the newest and hottest vehicles to promote your restaurant is a literal vehicle -- colorful and sometimes whimsical food trucks that are being rolled out to highlight brands and dish out free food. But before you start creating your hot-dog-shaped truck, two experts on building these vehicles and creating marketing strategies for them offered a slew of tips at the NRA Show. Joe Doyon of Lancaster, Mass.-based Turtle Transit said make sure your truck's food storage ...
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