Everyone has seen those hardy speed-eaters cramming down dozens of wieners at Nathan’s Famous Hot Dog Eating Competition on Coney Island every Fourth of July, while millions have watched Adam Richman of the Travel Channel’s “Man vs. Food” scarf up anything that doesn’t have a pulse — and then some. These orgies of overeating can be entertaining, for sure. But what does that kind of food challenge really accomplish for a restaurant? Do these ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!