Limited-time offers, or LTOs, are a powerful tool for restaurants looking to accomplish a variety of tasks — from driving traffic and testing new dishes to standing out from competitors, controlling costs with less-expensive ingredients, and possibly sidestepping federal menu-labeling regulations. “I like this topic of limited-time offers because I think they’ve been used very, very successfully,” said foodservice consultant Arlene Spiegel, principal of Arlene Spiegel ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!

Questions about your account or how to access content?


Already registered? here.