Panera Bread and Chipotle both made moves up in the top five rankings of the just-released third-quarter Restaurant Social Media Index, pushing McDonald’s and Chick-fil-A out of that top tier. Facebook, which hit 1 billion active users on Oct. 4, continues to be a prime mover for restaurant engagement in social media, according to Paul Barron, founder and chief executive of DigitalCoCo. Though he added that social media users are continuing to gravitate toward location-based social ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!
Questions about your account or how to access content?