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Popeyes’ Chicken Waffle Tenders

Even before Popeyes’ new Chicken Waffle Tenders were rolled out systemwide, the Huffington Post declared the product to be ingenious.

“I have never experienced the buzz that we’ve experience this week, and it hasn’t even debuted yet,” said Dick Lynch, Popeyes’ chief global brand officer.

The item, a play on the classic Southern meal of fried chicken and waffles, is a variation on the Hand-Crafted Tenders that the 1,679-unit chain rolled out last September. The batter on the new product is lighter and crisper, however — more of a waffle-like batter — with a vanilla-maple scent. The tenders are paired with a honey maple sauce.

The item is available for four weeks starting July 29 at a price of $4.99 for three tenders, a side and a biscuit.

Carl’s Jr.’s Hand-Scooped Strawberry Pop-Tarts Ice Cream Sandwich

Carl’s Jr. has drawn considerable buzz — including a mention on Jimmy Kimmel Live! — even with the preliminary testing of its Pop-Tart ice cream sandwich. The co-branded dessert item features ice cream scooped between a halved strawberry Pop-Tart. It was rolled out systemwide at the chain’s 1,391 restaurants on July 24 for a recommended price of $1.49.

Contact Bret Thorn at bret.thorn@penton.com.
Follow him on Twitter: @foodwriterdiary