Menu shows strong test results
(Continued from page 1) Del Taco is among a number of quick-service chains that have been reworking their value menus in recent months. Some, like McDonald’s, have experienced resistance from franchisees frustrated by shrinking margins on deeply discounted products. Murphy said Del Taco is “in alignment” with franchisees. The company owns 298 units, while 253 are franchised. “Having a large number of company stores, we are concerned about margins just as much ...
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Contact: Desiree Torres Desiree.Torres@penton.com