Whether it elicited engagement on its own Facebook page or just received social media attention from people looking for other content, Donatos Pizza drove its social media impressions — both owned and earned — to get the largest weekly gain in its Social 200 index score during the seven days ended April 23. RELATED • NRN Social 200: Jack in the Box video drives social engagement • NRN Social 200: Impression ratios drive Logan’s Roadhouse to week’s ...

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