Red Lobster may be making headlines for its slumping sales and possible changes in ownership, but it is nonetheless winning brand love from its social media followers. The 706-unit casual-dining chain finished No. 4 overall in Nation’s Restaurant News’ revamped Social 200 rankings at the start of business on April 3, with a 909 score out of a possible 1,000, trailing only Baskin-Robbins, Olive Garden and Dunkin’ Donuts, and signifying that an intensified focus on social ...
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Contact: Desiree Torres Desiree.Torres@penton.com