Applebee's gets back on message
(Continued from page 1) Kansas City, Mo.-based Applebee’s, an Expion client, had 30 of the 100 Facebook posts with the most fan actions in the first quarter, but many comments driving that engagement at the beginning of the quarter were extremely negative. A controversy erupted over social media in late January after an Applebee’s server posted a photo to Reddit of a receipt on which an Applebee’s customer snubbed her server of a tip, claiming she “gave God 10 ...
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Contact: Desiree Torres Desiree.Torres@penton.com