Social media is the great equalizer, allowing smaller brands to battle the largest players in the restaurant industry for the attention — and hopefully the dining out dollars — of consumers. In the latest results from the Restaurant Social Media Index, brands from McDonald's to Mooyah Burgers & Fries and Starbucks to Peet's Coffee & Tea each sit in the top 20.
Meet the new top 100-ranked restaurant brands, based on activity in the December-ended fourth quarter of 2011....
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