Social Media http://nrn.com/taxonomy/term/44170/more en Restaurants turn to mobile apps for marketing http://nrn.com/nra-show/restaurants-turn-mobile-apps-marketing <div class="field-deck"> NRA Show attendees pursue new digital marketing solutions </div> <div class="field-image-promo"> <a href="/nra-show/restaurants-turn-mobile-apps-marketing" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="Joe Sloboda and Aaron Noveshen" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/05/nratech-panelsloboda-and-noveshen.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> NRA Show attendees pursue new digital marketing solutions <div class="og_rss_groups"></div><p><a href="http://nrn.com/nra-show/restaurants-turn-mobile-apps-marketing" target="_blank">read more</a></p> http://nrn.com/nra-show/restaurants-turn-mobile-apps-marketing#comments Social Media Latest Headlines Technology NRA Show Tue, 21 May 2013 15:56:00 +0000 79961 at http://nrn.com From left: Joe Sloboda, a Florida-based franchisee of Voodoo BBQ & Grill, and Aaron Noveshen, co-founder of Pacific Catch, discuss digital-marketing trends during a panel session at the NRA Show. How restaurants can leverage social media http://nrn.com/nra-show/how-restaurants-can-leverage-social-media <div class="field-deck"> NRA Show panelists share best practices for incorporating popular digital platforms </div> <div class="field-image-promo"> <a href="/nra-show/how-restaurants-can-leverage-social-media" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="Tim Baker and Alissa Blate" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/05/nrashowmwwgrouptimbakeralissablate.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> NRA Show panelists share best practices for incorporating popular digital platforms <div class="og_rss_groups"></div><p><a href="http://nrn.com/nra-show/how-restaurants-can-leverage-social-media" target="_blank">read more</a></p> http://nrn.com/nra-show/how-restaurants-can-leverage-social-media#comments Social Media Latest Headlines NRA Show Mon, 20 May 2013 18:13:00 +0000 79901 at http://nrn.com Tim Baker and Alissa Blate of MWW Group discussed ways restaurants can leverage social media. How restaurant chains handle viral speculation http://nrn.com/social-media/how-restaurant-chains-handle-viral-speculation <div class="field-deck"> PR expert says the best tactic could be to “let it ride” </div> <div class="field-image-promo"> <a href="/social-media/how-restaurant-chains-handle-viral-speculation" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/05/viral-stock.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> PR expert says the best tactic could be to “let it ride” <div class="og_rss_groups"></div><p><a href="http://nrn.com/social-media/how-restaurant-chains-handle-viral-speculation" target="_blank">read more</a></p> http://nrn.com/social-media/how-restaurant-chains-handle-viral-speculation#comments Social Media Latest Headlines Fri, 17 May 2013 19:40:00 +0000 79701 at http://nrn.com Thinkstock Having Words With: Russ Klein of Arby's http://nrn.com/cmo-perspectives/having-words-russ-klein-arbys <div class="field-image-promo"> <a href="/cmo-perspectives/having-words-russ-klein-arbys" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="Russ Klein of Arby&#039;s" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/05/russ-kleinarbys2013.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> Arby's chief marketing officer Russ Klein discusses what's on the horizon for the chain from a marketing perspective <div class="og_rss_groups"></div><p><a href="http://nrn.com/cmo-perspectives/having-words-russ-klein-arbys" target="_blank">read more</a></p> http://nrn.com/cmo-perspectives/having-words-russ-klein-arbys#comments Advertising CMO Perspectives Social Media Online Tue, 14 May 2013 02:07:00 +0000 78881 at http://nrn.com <p> Russ Klein</p> Nancy Kruse, Bret Thorn discuss online etiquette http://nrn.com/menu/nancy-kruse-bret-thorn-discuss-online-etiquette <div class="field-image-promo"> <a href="/menu/nancy-kruse-bret-thorn-discuss-online-etiquette" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/05/stocksocialnetworkingpromo.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> The menu experts say the social media war between customers and operators has gone too far <div class="og_rss_groups"></div><p><a href="http://nrn.com/menu/nancy-kruse-bret-thorn-discuss-online-etiquette" target="_blank">read more</a></p> http://nrn.com/menu/nancy-kruse-bret-thorn-discuss-online-etiquette#comments Social Media Latest Headlines Menu Registration Mon, 13 May 2013 17:19:00 +0000 79111 at http://nrn.com Smoothie King campaign targets consumers 40 and older http://nrn.com/latest-headlines/smoothie-king-campaign-targets-consumers-40-and-older <div class="field-deck"> Health-oriented 40 Years Strong campaign features Facebook contest </div> <div class="field-image-promo"> <a href="/latest-headlines/smoothie-king-campaign-targets-consumers-40-and-older" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="Smoothie King&#039;s 40 Years Strong campaign" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/04/40over40micrositethankyou03.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> Health-oriented 40 Years Strong campaign features Facebook contest <div class="og_rss_groups"></div><p><a href="http://nrn.com/latest-headlines/smoothie-king-campaign-targets-consumers-40-and-older" target="_blank">read more</a></p> http://nrn.com/latest-headlines/smoothie-king-campaign-targets-consumers-40-and-older#comments Advertising CMO Perspectives Social Media Latest Headlines Quick Service Tue, 23 Apr 2013 16:09:00 +0000 77081 at http://nrn.com Smoothie King's 40 Years Strong campaign coincides with the brand's 40th anniversary. Restaurant social media experts talk strategy http://nrn.com/latest-headlines/restaurant-social-media-experts-talk-strategy <div class="field-deck"> NRN held a Tweet chat with the industry's leading social media directors </div> <div class="field-image-promo"> <a href="/latest-headlines/restaurant-social-media-experts-talk-strategy" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/04/nrntwitterbirdsv2promo_0.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> NRN held a Tweet chat with the industry's leading social media directors <div class="og_rss_groups"></div><p><a href="http://nrn.com/latest-headlines/restaurant-social-media-experts-talk-strategy" target="_blank">read more</a></p> http://nrn.com/latest-headlines/restaurant-social-media-experts-talk-strategy#comments Social Media Latest Headlines Wed, 17 Apr 2013 20:33:00 +0000 76621 at http://nrn.com Social media guru Rick Wion discusses his approach at McDonald's http://nrn.com/cmo-perspectives/social-media-guru-rick-wion-discusses-his-approach-mcdonalds <div class="field-deck"> McDonald's director of social media on evaluating a campaign's performance and the evolution of the digital space </div> <div class="field-image-promo"> <a href="/cmo-perspectives/social-media-guru-rick-wion-discusses-his-approach-mcdonalds" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/04/rickwion2010.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> McDonald's director of social media discusses evaluating a campaign's performance and the evolution of the digital space <div class="og_rss_groups"></div><p><a href="http://nrn.com/cmo-perspectives/social-media-guru-rick-wion-discusses-his-approach-mcdonalds" target="_blank">read more</a></p> http://nrn.com/cmo-perspectives/social-media-guru-rick-wion-discusses-his-approach-mcdonalds#comments Case Studies CMO Perspectives Social Media Quick Service McDonald's Mon, 15 Apr 2013 22:03:00 +0000 76091 at http://nrn.com A&W spokes-bear Rooty discusses his approach to social media http://nrn.com/cmo-perspectives/aw-spokes-bear-rooty-discusses-his-approach-social-media <div class="field-deck"> The chain's mascot and his handler Liz Bazner explain their unique social media methods </div> <div class="field-image-promo"> <a href="/cmo-perspectives/aw-spokes-bear-rooty-discusses-his-approach-social-media" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/04/rooty-bearaw.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> The chain's mascot and his handler Liz Bazner explain their unique social media methods <div class="og_rss_groups"></div><p><a href="http://nrn.com/cmo-perspectives/aw-spokes-bear-rooty-discusses-his-approach-social-media" target="_blank">read more</a></p> http://nrn.com/cmo-perspectives/aw-spokes-bear-rooty-discusses-his-approach-social-media#comments Case Studies CMO Perspectives Social Media Quick Service Mon, 15 Apr 2013 21:34:00 +0000 76071 at http://nrn.com Jill McFarland of Applebee's on effective social media initiatives http://nrn.com/cmo-perspectives/jill-mcfarland-applebees-effective-social-media-initiatives <div class="field-deck"> The senior manager of digital and social media at Applebee's discusses campaigns that have worked for the chain </div> <div class="field-image-promo"> <a href="/cmo-perspectives/jill-mcfarland-applebees-effective-social-media-initiatives" class="imagecache imagecache-med_crop imagecache-linked imagecache-med_crop_linked"><img alt="" src="http://nrn.com/site-files/nrn.com/files/imagecache/med_crop/uploads/2013/04/jill-mcfarlandapplebees.jpg" title="" height="200" width="355" class="imagecache imagecache-med_crop" /></a> </div> The senior manager of digital and social media on successfully engaging with guests using social platforms. <div class="og_rss_groups"></div><p><a href="http://nrn.com/cmo-perspectives/jill-mcfarland-applebees-effective-social-media-initiatives" target="_blank">read more</a></p> http://nrn.com/cmo-perspectives/jill-mcfarland-applebees-effective-social-media-initiatives#comments Casual Dining Applebee's Case Studies CMO Perspectives Social Media Mon, 15 Apr 2013 21:21:00 +0000 76061 at http://nrn.com