Chicken wings took off more than a decade ago, but after 25 consecutive quarters of same-store sales increases, East Coast Wings and Grill is proving that the trend still has legs.
The concept was founded in 1995 in Winston-Salem, N.C., and in 2000 was taken over by the current chief executive, Steve Ballas, who believed it had potential as a family-oriented concept. East Coast Wings has since grown to 15 units throughout North Carolina, and Ballas expects to expand the chain into the Southeast and double that number by the end of 2011.
...
More