Red Lobster


Red Lobster LogoRed Lobster is one of the foremost casual-dining seafood restaurants in the United States. The restaurant chain, operated by Darden Restaurants, underwent a significant menu revamp in 2012 to focus on more non-seafood and less expensive food options to court a larger customer base. In 2012, the restaurant chain had $2.54 billion in U.S. systemwide sales at its 681 company-owned restaurant locations.

Chain Snapshot

Segment: Casual Dining

Headquarters: Orlando, Fla.

CEO: Clarence Otis Jr. (Darden)

Financial Data

Systemwide Sales: $2.54 billion (U.S., FY 2012)

Total Units: 681
(U.S., FY 2012)

Sales Per Unit: $3.74 million (Estimated, FY 2012)

Source: NRN Top 100 report


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