With the demand for luxury suites and premium seating at stadiums and arenas declining during the economic downturn, sports foodservice providers say they are ratcheting up their culinary offerings to add more value and customization.

“As we look out over the next five years, high value must be placed on delivering a unique experience to suite holders,” said Marc Bruno, president of Aramark Sports, Entertainment and Conventions. “There is a shift toward, or at least a focus on, customizing the suite experience to the customer who is there.”