Content about Forrester Research Inc.

August 9, 2010
IT evolution: Studies say best practices should evolve with changing business climate

Information technology executives should consider their evolving businesses when hiring, molding or managing workers, and act on lessons learned during the recession, prominent researchers recommend.


In its recent report, “IT Staffing Trends to Watch in 2010,” Forrester Research Inc. said “new technologies, increased outsourcing and cost-reduction initiatives are changing IT’s staffing and skill requirements.” 


The findings in Forrester’s report by Marc Cecere showed that three trends have influenced IT staffing specifications:


January 7, 2010
Forrester Research analyst on social media
CAMBRIDGE Mass. Forrester Research Inc. vice president and principal analyst Nigel Fenwick thinks social...
December 20, 2009
FSTEC 2010 to focus on more educational, exclusive content
Nation’s Restaurant News and Robert N. Grimes of Accuvia have released FSTEC version 3.0, featuring...
October 18, 2009
Focus on retaining loyal guests instead of fighting for new ones
Traditional mass marketing depended on interrupting customers with repeated broadcast messages. Mass marketers relied on...
May 17, 2009
Electronic loyalty tools punch out paper cards
Moe’s Southwest Grill franchisee Neil Solomon was tired of being ripped off by customers redeeming...
November 9, 2008
Mobile-marketing tech spurs local-store campaigns, exotic trials
Smoothie King, the Covington, La.-based chain of more than 550 outlets, is among the foodservice...
October 27, 2008
Mobile marketing technology spurring local-store campaigns, exotic trials
Smoothie King, the Covington, La.-based chain of more than 550 outlets, is among the foodservice...
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