Content about Happy Meal

March 19, 2012
Kids' meals grow stronger
Chains refocus on healthfulness of children's menus
March 9, 2012
Survey: McDonald's new Happy Meals gain favor with parents
More healthful Happy Meals raise chain's brand perceptions
March 5, 2012
McDonald's updates Happy Meal campaign
New TV commercials focus on active lifestyles, nutrition
December 7, 2011
Survey: Burger King not yet a hit with parents
Parents prefer McDonald's and Wendy's over Burger King
November 30, 2011
Quick-service chains drop kids meal toys
McD, Burger King to sell toys separately for 10 cents apiece
November 7, 2011
Burger King revamps kids’ meals
Quick-service chain launches "BK Crown" program
August 8, 2011
Activists, regulators scrutinize kids’ food marketing
As the anti-obesity battle heats up, restaurants are under increasing fire for the messages they direct at their youngest patrons.

July 26, 2011
McD increases commitment to a more healthful menu
The chain will add fruit and reduce fries in Happy Meals
April 1, 2011
Ronald returns in new McDonald’s ads
Mascot stars in new commercials set to air this month
December 16, 2010
CSPI files suit vs. McD Happy Meals
CSPI first warned McDonald’s in June it would sue to halt marketing practices.
September 28, 2010
San Francisco officials, industry reps debate kids' meal toy ban
Hearing carried over for one week to allow more input
June 22, 2010
CSPI threatens to sue McDonald's over Happy Meal toys
The Center for Science in the Public Interest is threatening legal action against McDonald's unless it stops using toys to market Happy Meals to children.
May 16, 2010
Focus on kids’ eating habits intensifies
By the end of the year, small indoor gardens featuring herbs, tomatoes and other produce...
January 10, 2010
McDonald's gears up for the Olympics
OAK BROOK Ill. McDonald's outlined its sponsorship plans Monday for the 2010 Winter Olympics, which...
December 12, 2009
McDonald’s debuts AVATAR campaign
OAK BROOK Ill. Hoping to boost sales by tying its products and marketing campaigns to...
July 12, 2009
Casual chains cater to kids as way to lure back families
With the recession putting an unprecedented squeeze on casual dining, the segment that came to...
October 28, 2008
McD’s revamps food packaging
OAK BROOK Ill. McDonald’s on Wednesday unveiled new packaging that features selected nutritional information about...
August 31, 2008
Despite kids’ menu upgrades, critics still slam QSR fit fare
With products like Fresh Apple Fries, low-fat milk and macaroni and cheese, Burger King Corp....
August 14, 2008
McD, 'Star Wars' join forces in promo
OAK BROOK Ill. McDonald’s Corp. has partnered with Lucasfilm Ltd. for the first time and...
June 8, 2008
NPD: Weak traffic, more side choices cut into French-fry sales
Americans have been in love with French fries since fast feeders first made them popular...
May 8, 2008
McD’s revs up ‘Speed Racer’ promo
OAK BROOK Ill. McDonald’s today launched a Happy Meal tie-in to the opening of “Speed...
April 10, 2008
McD rolls 'Idol' Happy Meal tie-in
OAK BROOK Ill. McDonald’s Corp. has launched an "American Idol" Happy Meal promotion featuring eight...
February 14, 2008
McD spins Happy Meal tie-in to 'Spiderwick Chronicles'
OAK BROOK Ill. McDonald’s Corp. has launched a Happy Meal tie-in to the release of...
January 27, 2008
The NRN 50: Forever young
Parents have faced the question thousands of times throughout their child-rearing lives: “What’s for dinner?”...
December 5, 2007
Advocacy group grills McD for report card ads
BOSTON The Campaign for a Commercial Free Childhood is demanding that McDonald’s Corp. stop advertising...
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