Content about OAK BROOK

August 8, 2011
McD posts positive July sales trends
U.S. units book 4.4% same-store sales increase
July 26, 2011
McD increases commitment to a more healthful menu
The chain will add fruit and reduce fries in Happy Meals
June 27, 2011
Chains aim for summer sales with frozen drinks and treats
Restaurant chains are taking advantage of warmer temperatures to offer sales-building, ice-cold drinks.
June 8, 2011
McDonald’s same-store sales rise 3.1% in May
Slow growth misses Wall Street expectations
June 2, 2011
McD rides steady message as rivals struggle
Burger King and Wendy’s are undergoing big changes in their marketing departments
May 20, 2011
McD execs face critics at shareholder meeting
At its annual meeting, McDonald's defended its marketing to kids
May 12, 2011
A look at McDonald's new chicken
NRN speaks with menu director Dan Coudreaut
April 25, 2011
BK targets kids in multimedia campaign
Chain the latest QSR brand to reach out to young customers online
February 10, 2011
McD promos premium chipotle burger
The burger is topped with bacon, cheese and a spicy barbecue sauce.
February 7, 2011
Longtime McDonald's exec Jack Daly dies
Daly, 62, oversaw global public relations for McDonald's
January 21, 2011
NRN 50: Caffeine scene
Increased coffee demand perks up chain sales
December 16, 2010
CSPI files suit vs. McD Happy Meals
CSPI first warned McDonald’s in June it would sue to halt marketing practices.
November 17, 2010
Restaurants kick off holiday season with LTOs
Seasonal offers showcase cupcakes, peppermint and gingerbread
November 3, 2010
San Francisco advances kids' meal ordinance
Rule prohibits use of toys in meals that don't meet nutrition standards
November 2, 2010
McD's McRib leads return of classic promos
Big chains bring back familiar limited-time offers and taglines
October 19, 2010
McD's strong sales expected to continue in 3Q
Analyst: Franchisees upbeat on sales but concerned about costs
October 5, 2010
McDonald's, others granted health insurance waivers
Insurance provider for McDonald’s, Jack in the Box, Denny’s franchisee get reprieve on ‘mini-med plans’
September 28, 2010
McDonald’s tests burrito-size Snack Wrap
Chicken Grande Wrap being tested in downtown Chicago locations
August 31, 2010
Magazine highlights foodservice industry’s diversity policies
Foodservice companies dominate Black Enterprise's annual diversity report.
June 9, 2010
Ex-McD franchisee Kruger signs on with Smashburger
Irwin Kruger, a longtime McDonald's franchisee in New York City who left the system earlier this year, said Wednesday he has inked a deal with fast-casual burger brand Smashburger.
May 30, 2010
McD’s social-media guru

Seven or eight years ago, even the restaurant industry’s most prescient thinkers and executives couldn’t have envisioned one of McDonald’s latest personnel moves — the hiring in mid-April of Rick Wion as director of social media. 


But then, seven or eight years ago, there was no Facebook or YouTube either. 


March 29, 2010
McDonald's opens training site in China
SHANGHAI McDonald's opened its first Hamburger University in mainland China, where the company expects to...
February 8, 2010
McD's U.S. same-store sales slip in Jan.
OAK BROOK Ill. McDonald's Corp. reported positive global same-store sales in January as international results...
January 31, 2010
McD marks Russian anniversary with growth plans
OAK BROOK Ill. As McDonald’s Corp. celebrates the 20th anniversary of its first restaurant in...
December 21, 2009
MCD CIO outlines chain’s free Wi-Fi
OAK BROOK Ill. Guests at most domestic McDonald’s restaurants will have free access to...
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