Content about Root beer

February 21, 2012
Culver’s eyes growth with brand messaging
NRN speaks with Culver's execs about new campaign
August 3, 2011
Culver's touts quality in new ads
The burger chain plays up its never-frozen beef in ads
July 25, 2011
Variety, visuals help chains sell special soft drinks
Operators say that altering promotional tactics helps keep beverages top of mind
July 11, 2011
Culver’s founder, George M. Culver, dies
Culver, who was 88 years old, began the brand in 1984
June 7, 2010
Restaurants use contests to tap customer creativity
Culver's, Dunkin' Donuts and Papa John's have all recently held contests asking customers to create new menu items.
January 19, 2010
NRN Featured Beverage: Spicy Ginger Soda
Melissa Horst, beverage director at The Majestic in Alexandria, Va., first created the Spicy Ginger...
July 12, 2009
Having words with Craig Culver, founder, Culver’s ButterBurgers and Frozen Custard
Craig Culver, one of the founders of Culver’s ButterBurgers and Frozen Custard, is readying for...
May 24, 2009
Nonalcoholic drinks raise bar, spike sales at upscale eateries
On the Massachusetts island of Nantucket, Orla Murphy-Lascola, co-owner and sommelier of American Seasons restaurant,...
May 3, 2009
Culver’s BBQ Brisket Sandwich
It’s a rare sandwich that, when offered by a burger chain, sells better than a...
March 1, 2009
Let’s make a deal: Culver’s takes advantage of cheaper ad buys
Culver’s is ready for its close-up, and the quick-service chain announced its arrival late last...
February 19, 2009
Culver’s to debut national ad during Oscars
PRAIRIE DU SAC Wis. Culver’s is ready for its close-up. ...
October 2, 2008
Culver’s co-founder dies at 84
PRAIRIE DU SAC Wis. Ruth Culver, a co-founder of the Culver's frozen custard chain, died...
August 3, 2008
Operators tread carefully when promoting eco efforts
For operators seeking to make their restaurants more ecofriendly, one of the new challenges they...
June 12, 2008
A&W to offer free floats
LOUISVILLE Ky. A&W All American Food restaurants are giving away root beer floats on Monday...
April 22, 2008
IHOP debuts Splashers drink line
GLENDALE Calif. IHOP has introduced Splashers, a new line of fizzy fruit-flavored beverages, as a...
April 13, 2008
Culver’s ad campaign lets food do the talking to help infuse marketplace with brand values
Perhaps as you stroll along the boulevard one fine sunny day this spring, a person...
March 16, 2008
Floats rise to the top
When a foot-weary trio from the North American Pizza and Ice Cream Show grabbed a...
March 16, 2008
Under the Toque: Culver’s Doak says listening leads to happy patrons
For Jim Doak, the key to being successful in research and development is quite simple:...
December 2, 2007
Chains planning aggressive growth rev up rebranding efforts
Whether their planned expansion would be slow and steady or revved up, restaurant chains poised...
November 13, 2007
Culver’s picks new agency of record
PRAIRIE DU SAC Wis. Culver Franchising System has named MARC USA its marketing agency of...
November 11, 2007
Fresh flavors infuse a familiar standard
Start with an idea for a flavor, then just add water. That’s the philosophy behind...
November 11, 2007
Fresh flavors infuse a familiar standard
Start with an idea for a flavor, then just add water. That’s the philosophy behind...
July 22, 2007
Jack in the Box adds floats
SAN DIEGO Jack in the Box has joined the stream of quick-service chains that are...
June 6, 2007
Sonic to give away floats before charging 99 cents
OKLAHOMA CITY The 3,200 Sonic Drive-Ins nationwide are expecting to give away more than...
March 19, 2007
Rockelle acquires 50-unit Stewart’s Root Beer chain
MILLER PLACE N.Y. ...
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