Content about Television advertisement

April 16, 2012
Chuck E. Cheese's markets beyond the box
Chain expands advertising reach outside television for greater return
April 5, 2012
Top ads mix food focus with value
Ace Metrix: Olive Garden, Applebee's ads resonated most with consumers
November 4, 2011
Darden, BK find ad success in October
Ace Metrix: Successful ads kept it short, focused on value
October 5, 2011
Sonic, Red Lobster ads most effective
Ace Metrix ranks chains’ most effective TV ads from the third quarter
February 7, 2010
A look at restaurants' Super Bowl ads
MIAMI The Super Bowl is one of the most important advertising days of the year,...
December 6, 2009
Red Robin to continue TV ad push
GREENWOOD VILLAGE Colo. Having successfully driven guest traffic earlier this quarter by testing local...
September 27, 2009
Ivar’s fishes billboards from bottom of the sea
Just weeks after three barnacle-encrusted billboards were pulled from the bottom of Puget Sound, restaurant...
June 28, 2009
Red Robin comes back to national TV with Steak Slider spots
Red Robin Gourmet Burgers returned to national television advertising this month after an eight-month hiatus,...
May 28, 2009
Wendy’s to review ad agencies
DUBLIN Ohio Wendy’s International Inc. said Friday it would review national advertising agencies to handle...
May 3, 2009
Quiznos aims ‘Torpedo’ ads at Subway market
Watch your back, Jared....
November 2, 2008
Restaurant Advertising Awards honor excellence in TV, radio spots
Nation’s Restaurant News honored the year’s most creative television and radio commercials with its Restaurant...
August 3, 2008
Hits with TV viewers: kid who cons Dad, toddler who can speak a mouthful and a flirty little girl
I love it when a kid cons her old man out of some money. Apparently...
October 21, 2007
Eat & Ear Awards salute top TV, radio ads
Chipotle Mexican Grill was the only multiple-category winner at the 2007 Eat & Ear Awards...
October 21, 2007
Eat & Ear Awards salute top TV, radio ads
Chipotle Mexican Grill was the only multiple-category winner at the 2007 Eat & Ear Awards...
September 30, 2007
Chains cheer sales-building advertising mascots
If ever there were a time for restaurants to engage TV viewers with a memorable...
September 9, 2007
Study: QSR ads on TV turn off more consumers
As if rising commodity costs and increased competition were not posing enough worries for big...
August 5, 2007
Wendy’s pigtailed ad spokesman, CiCi’s Pizza’s ‘delicate flower’ score high with TV ad viewers
At first glance you might think the main character in Wendy’s new TV campaign is...
July 8, 2007
HAVING WORDS WITH Dan Dahlen EXECUTIVE VICE PRESIDENT, RESTAURANT BUSINESS GROUP IAG RESEARCH, NEW YORK
Dan Dahlen knows more than just a little about creating effective advertising. When he was...
April 8, 2007
And now a definitive statement on the future of marketing and media: Who really knows?
I am awash in uncertainty. I present a transcript of a talk I had with...
February 4, 2007
Legal Sea Foods casts a humorous campaign that captures freshness hook, line and sinker
Fish know how to talk, judging by a new campaign for Boston-based Legal Sea Foods.The...
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