Taco Bell is moving closer to a possible national launch of a new $1 Cravings menu that would redefine value offerings at lower prices, company officials said Thursday. The chain began testing the new value offerings earlier this year and has evolved the menu to include more variety and craveable items, officials said. Taco Bell is testing a second version of the menu at restaurants in Sacramento, Calif., and Kansas City, Mo. If all goes well, company officials said it could debut ...
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Contact: Desiree Torres Desiree.Torres@penton.com