Several quick-service chains have introduced spicy menu items at the beginning of the year in what appears to be a demand from customers for more robust flavors. Recent consumer trend data from Technomic indicates that 54 percent of Americans ages 18 or older like spicy food, an increase from 48 percent in 2011 and 46 percent in 2009. Restaurants are stepping in to satisfy customers’ cravings. RELATED • NPD: Trendy menu offerings drive restaurant traffic • Chefs ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
 

Questions about your account or how to access content? 

Contact: Brian Galletta (813) 627-6722 Brian.galletta@penton.com or Desiree Torres (813)-627-6792 Desiree.Torres@penton.com

Already registered? here.