Captain D's has hired culinary veteran Peter Gibbons as vice president of product development as it prepares to revamp its menu, the chain said Monday.
Gibbons most recently served as vice president of culinary at Buffets Inc. and previously has worked as head chef at Denny's and Burger King, where he oversaw the rollout of the chicken Whopper.
At Captain D's, he will be charged with helping the seafood chain streamline its menu while adding more healthful options, with more emphasis on chicken and sandwiches.
“Peter’s unique talents and wealth of knowledge match perfectly with the new direction of Captain D’s,” said Phil Greifeld, who was named chief executive of the 535-unit chain in September. “I came to Captain D’s aware of the areas we can improve upon and I am confident that Peter will be an important factor in moving or brand forward.”
Nashville, Tenn.-based Captain D’s operates in 25 states and on military bases around the world.
Contact Bret Thorn at [email protected].