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Mark Brandau

Associate editor

[email protected]

Mark’s Recent activity

Papa John's to sponsor NFL, Super Bowl
Jan 12, 2010
LOUISVILLE Ky. Papa John’s, a longtime sponsor of college football, has graduated to the big leagues with its official sponsorship of the National Football League and Super Bowl XLIV.Louisville-based Papa John’s, the...
McDonald's promotes Don Thompson to president
McDonald's promotes Don Thompson to president
Jan 11, 2010
OAK BROOK Ill. McDonald’s Corp. has named Don Thompson president and chief operating officer, replacing Ralph Alvarez, who retired at the end of 2009 for health reasons. Thompson most recently had been president of...
McDonald's gears up for the Olympics
McDonald's gears up for the Olympics
Jan 11, 2010
OAK BROOK Ill. McDonald's outlined its sponsorship plans Monday for the 2010 Winter Olympics, which includes three restaurants, limited-time offers and special promotional packaging.Beginning Feb. 12 in Vancouver...
BRAND BUZZ: Making the link
BRAND BUZZ: Making the link
Jan 11, 2010
We are all “tweeple” now.Restaurant marketers could be forgiven over the past 18 months for ignoring or dismissing the efficacy of Twitter, Facebook and other social media, but the new technologies have proved their...
Gold Star Chili offers $5 meals
Jan 08, 2010
CINCINNATI Citing “the Cincinnati way” of helping neighbors in need as a motivating factor, Gold Star Chili is bringing back its $5 Chili Classics combo meals featuring some of its most popular menu items. The...
Fazoli’s to go ‘premium QSR’ in 2010
Dec 22, 2009
LEXINGTON Ky. Like nearly every company in the restaurant industry, Fazoli’s, a quick-service Italian chain, can’t wait for this year to be over and for 2010 to begin. Fazoli’s chief executive Carl Howard said that...
Brands praise online video’s ad potential
Brands praise online video’s ad potential
Dec 21, 2009
The newest piece of creative for Pretzelmaker is a four-minute music video starring an unsigned musician, a 16-year-old hip-hop artist named Goofy Boi. There’s no way a commercial that long could hold a...
Beef ‘O’ Brady’s to sponsor bowl game
Dec 18, 2009
ST. PETERSBURG Fla. Beef ‘O’ Brady’s, the casual-dining chain of more than 260 “family sports pubs,” has spent a significant amount of its marketing budget to be the title sponsor of the St. Petersburg Bowl, with...
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