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Jimmy John’s is the way the cookie crumbles
Jimmy John’s has tapped YouTube and partnered with rapper Yung Gravy for a “Bachelor”-type series that features the limited-time Red Velvet Cookie and “Moms I’d Like to Feed,” or sanitized MILFs.
“We have the opportunity to increase our menu offerings through innovative menu items that we know will delight our guests,” said Darin Dugan, chief marketing officer at Jimmy John’s, in a statement.
“Partnering with a true brand fan, like Yung Gravy, to bring this delicious Red Velvet Cookie to the masses in time for Valentine’s Day, just felt like the right thing to do,” Dugan said.
The Red Velvet Cookie, made with dark brown sugar, cocoa, vanilla and white chocolate chips, will be available for a limited time through Valentine’s Day.
Jimmy John’s Gourmet Sandwiches is owned by Atlanta-based Inspire Brands and has about 2,700 U.S. locations.
Hooters offers a shred of decency
Hooters of America LLC is marketing to those who may feel a little heartbroken on the Heart Holiday, offering single customers a #ShredYourEx event with an offer of 10 free chicken wings with a purchase of 10.
Atlanta-based Hooters has made the buy-one-get-one #ShredYourEx an annual event. The deal is offering to guests who gain closure by ripping a photo of their ex. Participating restaurant offers shredders.
Customers who scrap digital photos online at the Hooters #ShredYourEx website prior to Valentine’s Day will receive a coupon for the deal redeemable in-store on Feb.14.
“We welcome all guests who were looking for love in all the wrong places to enjoy Valentine’s Day in our restaurants this year,” said Bruce Skala, Hooters’ chief marketing officer, in a statement.
“Whether you’re planning to dine with us solo or with friends or family, our customers can mark the occasion early by going online for your BOGO associated with your neighborhood location,” Skala said. “As a brand that brings happiness to all, we look forward to hosting this unconventional celebration.”
The deal cannot be combined with other discounts or promotions. And it includes one sauce per 10 wings. Limit one order per person.
Hooters of America LLC, founded in 1983, franchises and operates more than 410 Hooters restaurants in 38 states and 24 countries.
Denny’s offers ‘Friends with Benny’s’ cards
Gift-layered Valentine’s Day cards are the centerpiece of Denny’s Corp.’s “Friends with Benny’s” promotion.
The Spartanburg, S.C.-based family-dining brand for a limited time is offering single-or-otherwise customers to buy Valentine's Day gift "cards" at DinerDrip.com.
The Friends with Benny's (FWB) deal allows them to buy a Denny's FWB card for $12.99 and get a voucher worth $25.98, the value of two classic or Southwestern Benny breakfasts. Only 500 cards were available.
"Valentine's Day is a special moment worthy of celebration and our guests never have to overspend to make it memorable," said John Dillon, Denny's president, in a statement. "At Denny's, we're always proud to be a welcoming place where people can connect over great food at a great value."
As of Sept. 29, Denny’s had 1,613 restaurants, including 153 abroad.
CPK offers the heart-shaped date pie
California Pizza Kitchen, like a lot of pizza purveyors, is offering heart-shaped pizzas for the Valentine’s Day holiday.
Representatives for the Costa Mesa, Calif.-based brand said that Feb. 9 through Feb. 14, customers can order their favorite CPK pie on heart-shaped crispy thin crust for no additional charge.
Couples and parties of two that make CPK their date night spot can celebrate with CPK’s “Sweet Deal for Two” choosing one appetizer, two entrées and one dessert from the classic menu for $40 or the adventure menu for $50, which features premium items such as Kung Pao Spaghetti with Shrimp, Cedar Plank Salmon and more.
Heart-shaped pizza and “Sweet Deal for Two” promotions are available for dine-in or at home via take-out and delivery.
California Pizza Kitchen, founded in 1985, has more than 200 restaurants.
North Italia taps the multi-course meal
North Italia, the 33-unit casual-dining brand, has gone the traditional route, offering a Feb. 14 three-course prix fixe menu on the actual holiday.
The division of Calabasas, Calif.-based Cheesecake Factory Inc. said the meal is available for both dine-in and carry-out, and includes appetizers like Wild Shrimp Scampi, Seasonal Salad or a Chef’s Board followed by a main course of Roasted Porchetta, Squid Ink Tonnarelli or Roasted Salmon and dessert of Strati Di Torta ––a hazelnut chocolate, strawberry and almond cake.
Prices range from $65 to $70 per person, depending on the location. Dishes from the prix fixe menu will be available a la cart from Feb. 10 to Feb. 13, a representative said.
North Italia has 33 restaurants in 13 states and the District of Columbia.
