Blog: The chain's sales slowly return, but it will be difficult to get back to its previous performance

This young group of consumers is especially tuned into tech and brand authenticity

NRN picks top Super Bowl ads from restaurants

Actor Billy Zane to play gilded Colonel promoting limited-time offer

Chain plans to give away bottles of Big Mac sauce as part of new ad campaign

Fast-casual chain aims to lift sales with a simplified menu and third-party delivery

Operator hopes first national TV campaign will help reverse a sales slump

Chain serving its signature sandwich in two new sizes

New proteins are part of permanent menu