This interview is part of CMO Perspectives, presented by NRN in partnership with the National Restaurant Association’s Marketing Executives Group. The monthly feature explores how leading executives are navigating the ever-changing...
Buffet-pizza chain updates name and tagline, unveils new logo
Traffic declines as competitors step up discounting
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Oct 30, 2015
Examine QSR consumers’ unique needs during 5 of the top 7 QSR-eating occasions. Sponsored by Epsilon.
Chain to offer buy-one-get-one deal on Nov. 3
Marketing veteran previously at Wendy’s, Domino’s Pizza
The value promotion still needs franchisee approval
Chief brand officer John Cappasola says efforts highlight quality without losing value proposition
Brand seeks to engage fans on platform via Flavor Network microsite
McDonald's perception is now highest among QSRs, according to YouGov BrandIndex
