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Jun 23, 2015
Operators drive customer traffic through strategic marketing promotions, partnerships. Sponsored by Florida Department of Citrus.
NRN editor and restaurant marketing expert Jennings breaks down what you should be watching in the industry this week. Connect with her on the latest marketing trends and news at @livetodineout and lisa.jennings@penton.com...
Operator urges consumers to demand menu transparency
A look at the process, as the chain prepares a Double Cheeseburger value promotion
Efforts focused on social media, where teenagers live