Sister chains Carl’s Jr. and Hardee’s tout a Western X-Tra Bacon Thickburger with a tie-in to this year’s "X-Men: Days of Future Past" movie. A commercial highlights the burger, which includes a charbroiled Black Angus...
This interview is part of CMO Perspectives, presented by NRN in partnership with the National Restaurant Association’s Marketing Executives Group. The monthly feature explores how leading executives are navigating the ever-changing...
Wendy’s has championed adoption since founder Dave Thomas began the Dave Thomas Foundation for Adoption in 1992. The company is reigniting its campaign with a marketing push that encourages families to adopt foster children...
In a series of online videos, casual-dining chain Buffalo Wild Wings touts its sports heritage in advance of March Madness. In this video, a hard-boiled coach trains viewers to watch multiple basketball games simultaneously while checking their...