Mellow Mushroom has launched its largest rebrand in its nearly 50 years, including a new logo, colors, website, and a new restaurant prototype.
Ahead of its 50th anniversary, Mellow Mushroom has overhauled its logo, uniforms, and website, and is preparing to test a smaller restaurant prototype.
Casual-dining portfolio company said higher ad spend in Q4 and 2024 is warranted to drive traffic